Daily PUMA Column - Commentary by Alessandro Machi

Showing posts with label Sean Delonas. Show all posts
Showing posts with label Sean Delonas. Show all posts

Wednesday, February 18, 2009

Decoding the New York Post Chimpanzee Cartoon.



Some people view The New York Post Chimpanzee Cartoon by Sean Delonas as racist, others seem to think that calling the cartoon racist is just another example of people looking for publicity.

Perhaps what is throwing people off is not the cartoon, but the cartoon caption. The cartoon caption "They'll have to find someone else to write the next stimulus bill," does not fit the cartoon images.

The cartoonist appears to have juxtaposed three completely unrelated events while creating the cartoon, and strangely enough, forgot to actually add one of those three elements into either the cartoon or the caption. Those three elements include the stimulus bill, the chimpanzee that was recently shot and killed, and the Geico Caveman slogan, "So easy even a caveman could do it."

Where I think the cartoonist went wrong was thinking of the Geico Caveman commercial slogan, but forgetting to incorporate it into the caption or the cartoon. If the chimpanzee on the ground had instead been the Geico Caveman with a stimulus document on his chest, and the caption read, "So easy even a Caveman thought he could write it", there probably would have been far fewer complaints of racism, because we've all seen the Caveman commercials.

Or, keeping the cartoon exactly as is, the caption could be changed to, "his stimulus bananas never arrived"... The powerful message being that the stimulus package is not going to reach anywhere near enough people to be useful. Again, no racism message. Or, the caption could have read, "He got his stimulus package check today, but all he really wanted was bananas". Whats the point of fixing the roads if the cars driving on them aren't made in america, aka, the chimp got his check, but could not find local bananas to buy.

The fixation over the IMAGE within the cartoon, rather than the CAPTION, points to a disturbing societal trend of caring more about image rather than verbal content. If simply changing the caption can eliminate the cartoon's presumed racist angle, then why isn't anybody up in arms over the lack of verbal cleverness and clarity by the cartoonist?

Am I upset, yes, because I can't draw. I'm upset that I get ideas but can't draw them, yet someone who knows how to draw, but can't think cleverly, is able to get their sterile and unfunny message out to a big audience.

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