Can MSNBC continue to cover Barack Obama Speeches day after day?

Barack Obama was speaking recently and MSNBC was providing a live feed and I noticed a few "cheerers" in the back of the room that seemed to be obvious plants. How long can MSNBC and Barack Obama continue to sponge off of each other?

Did MSNBC show George Bush live, everyday and everywhere he went? Is it plausible that Barack Obama will continue to make live, daily televised appearances to the merriment of MSNBC? I guess I just can't believe it can keep up for his entire term in office without a backlash occurring.